Technical SEO course with Bastian Grimm

Understand the basics and delve further into the specifics of technical SEO with this free in-depth course from renowned SEO expert Bastian Grimm.

Who is this сourse for?

Whether you’ve just started doing SEO and need to familiarize yourself with technical SEO or you want to gain greater expertise in a specific technical SEO topic, this course is definitely for you. If you work as a consultant or agency side handling technical SEO topics, you should join the course to gain an understanding of technical concepts and learn how to avoid any potential issues.

What you’ll learn

Take your technical SEO knowledge to new heights with this completely FREE course from Semrush, covering crawling and indexation, HTTP response codes, international SEO and more.

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Semrush Academy

This course was developed by a team of industry-leading experts at Semrush with diverse marketing backgrounds. They offer engaging, up-to-date content tailored to the dynamic digital marketing landscape. Enrolling in this course will equip you with the essential skills to thrive in today's digital world.

Course Structure

1

Introduction to internal linking and accessibility of content

1 video
5 minutes
2

Google's Mobile First Indexing Intro

1 video
7 minutes
3

Prioritization and relevancy

1 video
5 minutes
4

Seasonality, link hubs, multiple linking, nofollow

1 video
5 minutes
5

XML sitemaps

1 video
5 minutes
6

Introduction to crawl budget optimization

1 video
5 minutes
7

The crawler landscape

1 video
6 minutes
8

User-Agents / Reverse-DNS

1 video
5 minutes
9

Robots.txt

1 video
6 minutes
10

Robots Meta tags

1 video
5 minutes
11

Canonical tags

1 video
5 minutes
12

Strategic crawl management

1 video
5 minutes
13

Faceted Navigation / PRG

1 video
4 minutes
14

Pagination

1 video
5 minutes
15

X-robots header

1 video
4 minutes
16

Introduction to HTTP header fields & response codes

1 video
4 minutes
17

3XX: redirects (301 vs. 302, redirect chains)

1 video
6 minutes
18

4XX: client-side error handling (404 vs. 410, etc.)

1 video
5 minutes
19

5XX: server-side error handling and maintenance (incl. retry-after header)

1 video
5 minutes
20

Intro to log file auditing

1 video
5 minutes
21

Log file auditing tools & their differences

1 video
4 minutes
22

Log file auditing reports

1 video
6 minutes
23

Overlaying crawl & log file data for better results

1 video
5 minutes
24

Introduction and multi-/international domain setups

1 video
6 minutes
25

Geo redirects & CDNs

1 video
4 minutes
26

Hreflang setup

1 video
6 minutes
27

Intro to web performance optimization, Metrics / Measurements / Tools

1 video
6 minutes
28

Site Speed Basics: Client-side

1 video
5 minutes
29

Site Speed Basics: Server-side

1 video
6 minutes
30

HTTPS, SSL, and HTTP/2

1 video
6 minutes
31

Advanced site speed optimization: images, custom fonts, CRP

1 video
7 minutes
32

Structured Data / schema.org

1 video
6 minutes
33

Accelerated Mobile Pages

1 video
7 minutes
34

JavaScript SEO Basics

1 video
7 minutes
35

Congratulations!

Congratulations!
1 video
1 minute
Start the Course
Take your knowledge to the next level by completing this course, which is packed with strategies you can start implementing right now.
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