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Melbourne, Victoria, Australia
1-9
2010
Lead Generation for Service-Based Businesses
Want to take your business to the next level? Need a top class digital agency in Melbourne to get you there? If you run a small to medium sized business, and you have a need for lots of ongoing enquiries, 80/20 Digital can help. Since 2010, 80/20 Digital has been changing the way digital marketing is experienced by SMEs in Australia. 80/20 Digital’s lead generation experts take a profit-focused, transparent, more effective, and more efficient approach, than other digital agencies in the market, so you can drive traffic, maximise sales and boost your bottom line.
Choose 80/20 Digital for top class lead generation solutions:
Lead generation for Small to Medium Businesses
With over 20 years experience consulting to the small to medium business market in Australia, there are very few industries we have not helped along the way. We have provided thousands of hours of top tier advice and REAL solutions underscored by outstanding ROI.
We have won no less than 23 digital marketing awards this year from 4 different international bodies for 5 different clients, including best SEO, Best Digital Marketing Campaign, Best Integrated Solutions, Most Effective, Best ROI and more. These are for our service-based clients and campaigns won for demonstrating annual ROI upwards of 525% and even as high as 1,800%!
Our flexible, virtual workplace model allows us to attract the sharpest marketing minds and very best talent from all over Australia. Each and every one of our staff members is highly trained in the 80/20 methodology, and together we strive to change the way digital marketing is experienced by small to medium clients in Australia.
Discover a smarter approach to digital marketing. Get in touch with 80/20 Digital now and ask for a free consultation with our digital marketing experts.
$0
2023
12 months
Challenge
This is multiple award-winning campaign for Davidson Property Advocates set ambitious goals to drive new business growth and revenue in 2023 through SEO and Google Ads. Key to this was understanding the buyers mindset and to reach the client effectively with persuasive ads and landing pages.
Solution
Our strategy involved conducting a deep dive SEO analysis of competitors and meticulously researching highly targeted keyphrases and suburbs to ensure our campaign reached the most relevant audience.
Result
We drove a 242% year-on-year increase in organic traffic by achieving 112 top 10 rankings including 91 top 3 rankings. In Google Ads, we increased conversions by 264% and the conversion rate by 208% while decreasing spend by 67%. This yielded a remarkable 547% ROI for the year.
$0
2023
24 months
Challenge
PCR Accounting & Advisory engaged our digital marketing agency to revamp its branding, website UX, and develop a high-performance lead generation program.
Solution
Targeting high-net-worth entrepreneurs requiring a suite of business accounting and finance services, our strategy centred on lead generation through SEO, local SEO, content marketing, organic social media, and email marketing.
Result
87 keyphrases now rank in the top 3 and 131 keyphrases rank in the top 10 on Google for keyphrases with high commercial intent. Organic impressions increased by 632.6K and revenue doubled in the space of two years yielding a remarkable ROI of 844%.
$0
2023
12 months
Challenge
This multi-award winning campaign was for Betta Fire Protection, a small Sydney-based fire protection business. Our client wanted to reach a revenue milestone in FYR 2023 by growing YOY revenue by 19% through targeted Google Ads, SEO, social media, and email marketing.
Solution
A 20.12% increase in conversions, 47.94% surge in conversion rates, and a 10.55% reduction in cost per conversion in Google Ads. We increased conversions from lead generation (phone calls and enquiry form submissions) by 20.12% while organic traffic skyrocketed by 293%, with over 60 Top 10 rankings.
Result
Betta Fire Protection's revenue exceeded expectations, reaching a remarkable 33.3% YOY revenue increase from the previous year (which exceeded target by 14.3%), generating a demonstrated ROI of 1,800%.
We have been a client of 80/20 for some years now and working Colm, Abbey, Celeste and the rest of the team has been awesome. They are easy to work with, know what they are doing and are exceptional at guiding the business with the best strategies for the particular stage of growth. They are proactive and timely and genuinely good people!
We have been working with Colm and the 80/20 team for the last couple of months. They are professional, thorough and spoken to me in plain English so I understand the strategy. I’ve never felt they are trying to sell me dark magic which other digital agencies make SEO out to be. Colm talks about building a website with a F1 engine behind it. We have already started receiving leads which are our ideal clients through the website. I feel like we have Lewis Hamilton driving our digital marketing strategy and more than happy to recommend to my business friends and colleagues. Justin Hooper - Director at Lifestyle Led Wealth
Had the pleasure of having Colm and his team deliver us a state of the art website at a reasonable price. Any issues were addressed in a timely matter and meetings during the build stage was thorough. We have been dealing with 80/20 for a number of years now and are always more than helpful, and the only company we trust when needing advice. Thanks team!
We have been working with 80/20 Digital for over 10 years, and I can’t recommend them enough! Their expertise in SEO and website management has transformed our online presence and significantly boosted our visibility. The team is incredibly knowledgeable, responsive, and always goes above and beyond to ensure our needs are met. Their strategic approach to SEO has resulted in higher rankings and increased traffic to our site, which has been crucial for our growth. Plus, they continuously provide valuable insights and updates to keep us ahead of the competition. If you’re looking for a dedicated marketing partner that truly understands the digital landscape, 80/20 Digital is the way to go. Thank you for a decade of excellent service!
Colm, Gretel, Abby, Rex and the team at 80.20 Digital have helped our clinics stand out from the crowd with their results focused digital marketing and website improvements. Prior to finding Colm and the team it felt like we were throwing money away with previous digital marketing agencies. Now we have clear metrics that show us how our Google Ads and SEO are working and the improvements in our leads and results has been remarkable. The 80.20 Digital team treat your business like their own, take pride in their work and really want you to succeed through increased visibility and the number 1 position on google. We look forward to a long partnership with 80.20. Thank you
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Soto Group are a full-service brand agency and digital agency with global capabilities across web design and web development, marketing, and branding. We create brands and websites that turn browers into buyers.
Melbourne, Victoria, Australia +2
Marketing Advice, Branding +15
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Starting from $5,000
Discover the Immerse Marketing touch — where digital finesse meets business brilliance. We're not just marketers; we're your dedicated partners in navigating the online landscape. Let's amplify your digital presence together.
Melbourne, Victoria, Australia
Web Development, Digital Design +5
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$5,000 - 10,000
First Page is a premier digital marketing agency that delivers digital marketing services such as SEO, Google Ads, and CRO that are backed by performance guarantees. First Page reviews are full of clients stoked with their new-found success!
Melbourne, Victoria, Australia +1
Advertising, SEO +19
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$2,500 - 5,000
We deliver end to end IT Services including Web Design & Development, E-commerce, Digital Transformation, SEO & Digital Marketing, ADA Website Accessibility Remediation, Mobile App, CRM, ERP, Custom Analytics, Custom Software Development.
Independence, Kentucky, United States +2
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Starting from $2,500
We’re a Melbourne-based digital agency transforming thoughts into creative digital products. At AWD Digital, we see the details in the big picture. That’s why we have perfected our digital marketing services all the way from start to finish; from
Melbourne, Victoria, Australia
Marketing Advice, Public Relations +41
Healthcare & Hospital, Logistics +3
$2,500 - 5,000
We specialise in simplifying paid digital advertising across all channels, using our expertise to maximise the potential of each platform. Digital video | Paid social | Paid search | Display | Native | Audio | Digital OOH | Data visualisation | MMM
Melbourne, Victoria, Australia
Advertising, Social Media Marketing +7
Real Estate, Media & Entertainment +1
Starting from $10,000
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